Monday, July 25, 2011

Pierce Events Goes West for Cinemark

Our partnership with Cinemark (the third largest movie theatre company in the U.S. with 292 theatres and 3,816 screens in 39 states) started 3 years ago in Pittsburgh. The company was set to open a state of the art facility in Robinson Township and had never used an event planning company.

After presenting a proposal that brought a bit of Hollywood to Pittsburgh, Pierce Events was chosen to produce one of the grand opening events for Cinemark.

Since then our partnership has continued and we have produced events all over the country. Recently we traveled to the Salt Lake City, Utah area to produce a grand opening event and 2 simultaneous events for the opening weekend of the new Harry Potter movie release.

Production teams in a new city is always a challenge and opppotunity to expand our reach. We work with the best and our partners that have worked with us on multiple events have earned a spot on our team. They are relationships that could not be more valuable.

We consider many companies and individuals. We talk to others that have worked in the region and call on our exsisting contacts.

Our team did an amazing job in Utah. From decor to staging, rentals to lighting. It is so nice to meet others who take pride in what they do. After all, our success depends greatly on others doing their job.

We looking forward to our continuing partnership with Cinemark and working our production teams in other cities
.


Pierce Events can produce events anywhere. Just give us a call.

Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at www.pierceevents.net ◦
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Tuesday, June 28, 2011

Planning the Perfect Class Reunion

We have produced many class reunions and there are always questions as to what to do. Give yourself plenty of time and contact us as early as possible. Here are some tips to help you.

First get some help. Recruit some dedicated and enthusiastic individuals who are willing to help plan and get the word out. Keep the core committee group small with 3-5 members. You might want to appoint a reunion chair to arrange meetings and a treasurer to oversee finances. The rest of your team can work on various reunion tasks. Don't underestimate the work involved. Share the work amongst as many who are willing to offer their help. There are many details and arrangements. A professional planner can save you time and money and provide suggestions.

When do we start? Some committees start planning up to two years in advance. The amount of lead time you need really depends on how elaborate of an event you are planning but generally speaking the more time you give yourselves the better! Whether you are planning a simple family picnic or a formal event you will minimally want to start planning at least 12 to 16 months in advance. Don't expect to pull off a successful reunion if you start planning just 6 months before the event as many of your classmates will need significant lead time in order to participate especially those living far away.

What work items does the reunion committee need to consider?Consider dividing the work activities of your reunion committee into subcommittees or work groups.

Here is a listing of some of the tasks you will need to consider:
  • date selection
  • determine event venue and format
  • event program
  • event location / lodging selection
  • financing
  • classmate contact listing
    • postal addresses, email addresses, phone numbers
    • search for missing classmates
  • web site development / maintenance
  • decorations
  • entertainment
  • photographer
  • registration & name tags
  • momentos
    • reunion / memories booklet
    • marketing & communications
  • mailers, emailings
    • newspaper and internet advertising
  • deceased classmates tribute
  • additional reunion activities
    • school tours, pre & post reunion events
  • class gift to your school
While there are many other things to consider this give you a glimpse at what a reunion requires. Pierce Events can assist you with ticket sales, online promotion, website development, group discounts, site selection, accommodations, entertainment and more.

Let us plan the perfect reunion for you. Call us today! 724-986-6939

Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at www.pierceevents.net ◦
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Monday, June 27, 2011

Brian Olsen - Rockin The Canvass

Brian Olsen's Art in Action is an explosion: a colorful display of paint, energy, music and passion. Using fingertips, palms, elbows and up to three brushes in each hand, Brian paints portraits of famous people including musicians, sports figures, and top corporate heads on a four and a half by six foot canvas in just a matter of minutes. His creations are choreographed to music that is powerful and stimulates the senses. Brian’s Art in Action is described as "an emotional experience" taking his audience through an amazing journey of excitement, suspense, cheer, and surprise. His ability to captivate his audience and share the experience of color, music, and action is a way to bring people into the world of art and creativity. It is a new artform that brings people together to share the explosion of art and stir up the personal creativity we all have within.

Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at www.pierceevents.net ◦
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Tuesday, June 7, 2011

The Power of Promotion: Social Media

It does not matter how wonderful your event is if no one comes. I just heard of a recent event in which the planner was expecting 2000 people to attend over 3 days. Final count was 200. A huge loss in many ways.

We at Pierce Events use Facebook, Twitter, Linkedin and even this blog to keep up to date with clients, friends, other event pros and those interested in the events we produce.

Social media is a great way to engage with your audience, or potential audience, before and after your next event. Social media platforms are the quickest, most effective way of reaching out to your audience to promote your event and increase attendance. When combined with traditional advertisng just about anyone can launch an effective campagin. So what are some of the best ways to harness the power of social media to help spread the word of your event? Here are some important things to keep in mind:

Start NOW – The earlier you start spreading the word, the better off you’ll be. Get your event listed in Facebook Events and start sending out introductory Tweets about it. If you have videos, get them uploaded early. You want buzz about your event to build.


Update Often – The more updates you make and information you add about your event, the more contact you will have with your audience. In turn, the more likely they will be to attend and spread the word of your event for you. Content is king, so keep it coming.

Aim Wide – One post won't do much. Get your event information in front of as many people as many times as possible. Hit Facebook, Myspace, YouTube, Vimeo, Twitter, LinkedIn, Tumblr and Blogger to promote your event.
Remind Them – Don’t forget to keep reminding people about your event as it approaches. Keeping your event at the top of peoples’ minds leading up to it does not give them a chance to forget the event.

Post-Event Follow – If you’re going to promote your event via social media, wrap up with it as well. Share photos, videos, and quotes through the same channels you used to promote. This will give those that did attend a chance to recap the event and those that didn’t a chance to see what they missed.


Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at www.pierceevents.net ◦
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Tuesday, May 17, 2011

Reality TV and Bridal Shows

Shaun Pierce & Randy Fenoli
of TLC's "Say Yes to the Dress"
It's not hard to find some reality TV show that is connected to a wedding. Bridezilla, Best Cakes, Win Plastic Surgery. It's a bit sickening if you ask me.

So when we were approached and asked to assist in a bridal show with Randy Fenoli of the TV show "Say Yes to the Dress" I wasn't sure about it.

First, we don't often do bridal shows. I'm asked every month to buy a booth or sponsor something. The ones I've attended seem to be informational overload or just plain ineffective. We do not mass produce weddings and for me to even try to talk to 300 brides in a day doesn't do anyone any good. But I knew the person producing this one and I did it more as a favor then really expecting much from it.

I did not know what to expect from Randy either. I've seen his show, but to be honest watching people shop for a dress is not must see TV for me.

Randy was very nice. He was a fashion guy who happened to be on TV. Not a TV guy trying to fake knowing fashion. He spoke to the audience in real terms. Not everyone can do a fairytale big budget wedding and your wedding doesn't become any less important if you have a tight budget.

Many of the things he spoke about are at the core of our philosophy when we work with clients. Your wedding should be as unique as you are. It's should tell your story. Experts are there to give advice, not orders.

We have built the bridal services division of Pierce Events not by attending bride shows, producing slick marketing pieces or advertising campaigns. We have built it by understanding our clients needs, meeting those needs in every way possible and understanding it is an honor to a part of such an important event.

It's always nice to make new friends who do what they love and love what they do. After all weddings don't happen without love.


Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at http://www.pierceevents.net/ ◦
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Friday, May 6, 2011

Your Own Royal Wedding

You could not escape the univeral coverage of the Royal Weddings. For brides to be it was a living wedding catolog full of ideas galore. The question is how do you create a wedding fit for royalty without the bank account of the Queen Mother?

What you do need, first and foremost, is to let the theme of opulence and sophistication inform all of your decisions. You need a dramatic location or a location that can be made dramatic. Kate and William had Westminster. If you can find a location in your budget that  grandis and historical, that will immediately set the tone. If you’re restricted to halls that don’t have such intrinsic elegance, you simply have to create it with décor. Lots and lots of white flowers, gold and silver, candles, and crystals amp up the royal vibe.

We at Pierce Events can design the royal wedding of your dreams with gold dishes, candelabras, white flowers, and sparkle everywhere.


David Tutera, wedding planner to the stars and host of WE TV’s “My Fair Wedding,” talks about how you can ahave your own version of a royal wedding. Watch David's tips for how to affordably carry out the theme of opulence and sophistication into every detail.

Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at http://www.pierceevents.net/ ◦
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Thursday, March 24, 2011

The Event Symphony - Cinema Cake

One of the things I love about what I do is meeting other talented people who are passionate about what they do. I constantly discover new and exciting things to offer clients.

An event planner must rely on a team of dedicated peofessionals who are the best in ther perspective areas. When the pieces come together, it's like a symphony that can stir emotion, exhileration and a lasting impression.

Recently we traveled to Atlantic City, NJ to meet other event professionals from the Northeast region. I was introduced to so many new and improved event elements from technology to design. Each person I met shared their expertise in a specific area of event production. There are many things I could share with you, but let me focus on one that really impressed me. It a new twist on classic video production.

Many brides are forgoing video on their wedding day. Family and friends have camcorders. Professional video doesn't always fit int the budget and how often will you watch a video after the wedding? Besides, do you really want someone sticking a camera in your face all day capturing your every move?

Before you answer, let me introduce you to Dave Williams and CinemaCake Wedding and Event Filmmakers.

Dave and his team seemlessly blend into the background with small and unobtrusive cameras. Often you don't even know they are there.

They capture moments that most of us miss in the whirlwind of a wedding day. The set up for the ceremony. The bride and groom preparing. That breathless moment when they step forward. The thoughts of parents. The emotions of the moment.

They capture the grand enterance and first dance. The amazing part is you and your guest view this beautiful produced video at your reception. With constant editing throughout the day, the folks at Cinemacake will deliver and unforgetable moment for you and your guests.

Check out the video and the reaction of the couple. It's a powerful example of just one part of the symphony. If you are as impressed as I was, contact us to talk about bringing Dave and his team to capture your celebration.

Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at www.pierceevents.net ◦
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